A frank assessment of their readership...
The best part of this June 1957 Mechanix Illustrated cover isn't the awesome/insane domed house (obviously, nobody at the magazine gave any thought to how much cooling this house would cost during the summer), but the "Special Section" advertised at the very top:
"Yes, gentlemen, customer surveys have confirmed that our entire subscription base consists of pasty nerds, fully three-quarters of whom wear square-rimmed glasses. They need a survival guide, and we can always run the 'Rocketry's Future Is Now' insert in July...."
"Yes, gentlemen, customer surveys have confirmed that our entire subscription base consists of pasty nerds, fully three-quarters of whom wear square-rimmed glasses. They need a survival guide, and we can always run the 'Rocketry's Future Is Now' insert in July...."
Comments
and you'll know it's tomorrowmorrowland because all the cars have really big rocketship fins.
Hmmm, one wonders just how warm it would be in mid summer under that dome-like magnifying glass
Bathing? Personal hygiene?
Speaking of which: nice one, Michelle.
Jim: yeah, that house seems designed for spontaneous combustion, doesn't it? "I don't know what's happening, Bob--everybody who's bought a house from Tomorrowland Homes has died in a mysterious fire... do you think it could be the work of a serial killer?"
Or binoculars.